Of the leads that the AI Assistant is able to establish contact with, she is able to schedule about 50% of those appointments and turn those into real appointments,” he said. Not to mention that his lead volume has also increased by 50% since hiring the AI Assistant.
Chris Flores, RE/MAX Plus
About the RE/MAX Plus Case Study
Being a team lead or broker is a lot of work. Point blank. You’re working on building a team, following up with leads, making sure everything is efficient and running like a well-oiled machine. It is easy to spread yourself thin and want to be everywhere at once. When we talked to Chris Flores, a Team Leader at RE/MAX Plus, he recounted the same struggles of being a team leader. He was spending countless hours trying to be everywhere at once, so much so that he was only getting a few hours of sleep at night. He was trying to keep up with his leads and build a team at the same time. He knew he needed to get help if he wanted to grow.
The Challenge
For Chris, the most important part of his business was following up with all the leads and following up consistently. “Analysts have all agreed and said that, it's not on the first contact, but on average it's on the sixth or seventh contact that you actually are able to establish some type of communication with the lead. I needed someone to be able to do that,” he said.
The Solution
When Chris first came across the AI Assistant he was unsure about using Artificial Intelligence (A.I.) instead of a human. “I was hesitant about A.I. like most people will be about artificial intelligence technology. I was very skeptical about it. I thought it was gonna be a canned message and I was like I already have this, but I'm going to do it because I need to try something new and I did and you know, it's one of the best decisions I've made in a very long time. It's been great,” Chris said.
The Results
+50%
Lead Volume Increase
In the last few months, the AI Assistant has engaged and qualified hundreds of leads for Chris which has led to a significant number of appointments.
Case Studies
50%
of connected leads
Chord Real Estate team immediately saw the value in the conversational approach of the Structurely AI Assistant.
3,700
messages sent
While leveraging AI Assistant to contact leads immediately, they are pretty high-touch after the conversation starts, jumping in to set up appointments and handle specifics.
1,200
leads handled
The DeBerry Team leveraged Structurely to connect with more than 1,200 leads. More than 55% came in after hours.
40%
engagement rate
In the last 16 months, the Assistant has sent 15,000 messages, with an overall engagement rate of just under 40%.
299
leads qualified
The Assistant handed off 101 leads that needed agent follow-up and qualified 198 others who were uninterested.
70,000
messages responded
Before starting with Structurely, agents weren’t reaching out within the first 2-5 minutes.
70
days in a year saved
Structurely saved The Premier Group over 70 days in a little under a year.
47%
conversion rate
Since using Structurely The Premier Group New Jersey’s engagement rate went from 10% to 47%.
240K
messages sent
In a year and a half, AI Assistant sent just under 240,000 messages to over 17,900 leads.
20
closings a month
The inside sales reps are producing 12, 15, 18, and sometimes 20 closings a month.
$80M+
pipeline generated
The leads have matured to an agent-ready standing 195 times, which influenced a pipeline of just over $80,000,000.
