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StructurelyCase Studies
The Premier Group New Jersey

I went through a lot of texting bots and the sophistication of your AI talking to clients is what drew me to Structurely. My first reaction was omg this is awesome. Our buyers and sellers don’t even know they were texting a bot. She does normal things that humans would do typos, emojis, following up to clarify.

Roman Balandin

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About The Premier Group New Jersey at RE/MAX Central

The Premier Group New Jersey is in the top 1% of real estate companies in New Jersey and the largest and most successful team at RE/MAX Central with over 55 million in sales in 2019. Roman Balandin, founder and Team Lead of The Premier Group New Jersey has been a Structurely user since May 2020 and has had exponential success since then.

RE/MAX Central Case

The Challenge

Before starting with Structurely The Premier Group New Jersey was facing an all too common problem. Agents weren’t reaching out within the first 2-5 minutes and the engagement rate was low at 10%.

The Solution

After connecting to his Boomtown CRM, Structurely started responding to all the buyers and sellers. Roman and his 17 agents are logging into Structurely daily and keeping tabs on the reporting to monitor the success.

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The Results

70,000

messages responded

Before starting with Structurely, agents weren’t reaching out within the first 2-5 minutes.

70

days in a year saved

Structurely saved The Premier Group over 70 days in a little under a year.

47%

conversion rate

Since using Structurely The Premier Group New Jersey’s engagement rate went from 10% to 47%.

Case Studies

Chord Real Estate Case Study
Chord Real Estate Case Study
The Chord Real Estate team leveraged Structurely to connect with over 54% of their leads and send over 3,700 messages.
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Chord Real Estate Case Study

50%

of connected leads

Chord Real Estate team immediately saw the value in the conversational approach of the Structurely AI Assistant.

3,700

messages sent

While leveraging AI Assistant to contact leads immediately, they are pretty high-touch after the conversation starts, jumping in to set up appointments and handle specifics.

The DeBerry Team of Keller Williams
The DeBerry Team of Keller Williams
One of the first conversations I watched was one of the leads that the Assistant responded to. I think the conversation went on for at least 15 minutes. I was amazed. It was like 11 p.m. or 12 a.m., I was in bed watching this conversation. It was really cool. I really enjoyed it because they thought they were talking to a regular person.
Read more about
The DeBerry Team of Keller Williams

1,200

leads handled

The DeBerry Team leveraged Structurely to connect with more than 1,200 leads. More than 55% came in after hours.

40%

engagement rate

In the last 16 months, the Assistant has sent 15,000 messages, with an overall engagement rate of just under 40%.

299

leads qualified

The Assistant handed off 101 leads that needed agent follow-up and qualified 198 others who were uninterested.

Watters International Realty Case
Watters International Realty Case
I lowered our customer acquisition cost by 300% and increased our agent happiness at the same time with Structurely.
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Watters International Realty Case

240K

messages sent

In a year and a half, AI Assistant sent just under 240,000 messages to over 17,900 leads.

20

closings a month

The inside sales reps are producing 12, 15, 18, and sometimes 20 closings a month.

$80M+

pipeline generated

The leads have matured to an agent-ready standing 195 times, which influenced a pipeline of just over $80,000,000.

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